By Neil Walton, Deep South Media. Rio 2016 has barely started and already there have been plenty of good and bad news stories emanating from Brazil. American swimmer Michael Phelps, the most decorated Olympian ever, can’t get enough gold medals, Adam Peaty won Team GB’s first gold in the 100m breaststroke and Rio-born Rafaela Silva claimed Brazil’s first gold … Read More
University student Monica Greep, 18, of Chandler’s Ford, Hampshire, is studying journalism and the news industry at the University of Kent. She is spending the week on work experience at Deep South Media. Here is her personal view about how life as a student is preparing her for a future in the workplace.
By Neil Walton, Deep South Media. With just 88 days separating the end of the 2015/16 Premier League season and the new 2016/17 campaign, Premier League clubs have been quick to refresh their brands over the summer break. All 20 teams have opted to release up to three new kits – home, away and third strips – while others … Read More
Deep South Media’s team of 13 communications professionals put content at the heart of dozens of brands across southern England.
With 500 million users worldwide and counting, and 300m of those daily users, it’s surprising that more businesses have not turned to Instagram to showcase their products with pictures. Increasingly there is a place for digital imagery to help grow the profile of small businesses, with the battle to create visual content becoming more significant than ever before. There is no … Read More
Let’s talk clichés. The origin of the oft-repeated phrase ‘a picture is worth a thousand words’ is thought most likely to be in early 20th century USA, probably an advertising campaign or an editor’s mantra. But does it still ring true today? Yes, probably. But it depends on the quality of the image and the value of the thousand words … Read More
By Deep South Media intern Lewis Waugh. A huge amount of start-up businesses fail unnervingly quickly. According to Forbes, half of businesses fail in their first year and nine out of ten fail within 10 years. With this in mind, the chance a new start-up business has of becoming a world leader is relatively slim, but not entirely impossible … Read More
By Lewis Waugh News sections on businesses’ websites are becoming as important as traditional media outlets for getting across important messages and maintaining profile. So why do so many companies not bother with them? Research I recently completed for Deep South Media has shown that a huge number of organisations have no website news feed. It was staggering to … Read More
By Lewis Waugh How many of us, now it’s February, have given up on those New Year resolutions to get fit? Are you now regretting that hasty decision to take out expensive gym membership? And have you come to the conclusion that your body will never match the standard portrayed on billboards across the country? If you ticked all three … Read More