Author Archives: admin

I’m so glad that’s all over at last

AND THERE’S MOORE… Well, thank goodness that’s all over. It was a nail-biter all the way, possibly the closest contest in living memory. And it left me on tenterhooks for no little time as the result was in doubt until …

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Dorset teacher’s life in Nepal

As the world’s media attention continues to focus on Nepal, we’ve heard from a Dorset teacher who used to live there. Here we share some of Chris Maxted’s thoughts as he seeks to encourage the relief effort following the devastating …

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Small is beautiful

  AND THERE’S MOORE… Small is beautiful By Cliff Moore, Account Director, Deep South Media I’ve been suspending my disbelief. You might think I’ve been reading the works of poet and aesthetic philosopher Samuel Taylor Coleridge who coined the phrase …

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Why the print option remains vitally important

AND THERE’S MOORE… by Cliff Moore, Account Director, Deep South Media   Sales of regional daily newspapers continue their relentless march downhill. The most recent figures, sadly more illuminating than shocking, reveal some dreadful results. And as someone who has …

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Be prepared to expect the unexpected

AND THERE’S MOORE…   by Cliff Moore, Account Director, Deep South Media   A friend of mine is standing for Parliament in the forthcoming General Election. I won’t mention his name or constituency for being associated with me may well …

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Investigating a non-complaint (or IANC)

AND THERE’S MOORE… The crazy world of acronyms By Cliff Moore, Account Director, Deep South Media We live in a world of acronyms where writing whole words is simply tiresome. Examples include the old favourites BOGOF, SWALK and ROTFL.*1 But …

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Choose your maverick with care

AND THERE’S MOORE… Why we need mavericks, but not always… By Cliff Moore, Account Director, Deep South Media Many trees have died in the fallout from the Jeremy Clarkson situation – axed to provide the growing acres of newsprint needed …

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How the message is received

AND THERE’S MOORE… Voicing my concern over how the message is received by Cliff Moore, Account Director, Deep South Media I have become, through no fault of my own but rather as a victim of circumstance, an avid viewer of …

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Talking yourself into trouble

Careless talk is still wreaking havoc with reputations, careers and profits 70 years after Government propaganda posters warned our grandparents that ‘Careless talk costs lives’. Opening mouth and inserting foot is not exclusively the tendency of UKIP, and  to prove …

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Does your firm have a social media policy?

by Ron Wain, Joint Managing Director, Deep South Media Well, what would you do? This is your call, given that you’re the boss. A tough one, for sure, because one of your staff has just posted a YouTube video rant …

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