Training

We currently offer two types of training: media interview handling for organisations; and a digital imaging masterclass for journalists and in-house media teams. We also provide media skills testing for employers looking to hire senior managers.  For more information on any of these services, please ring us on 01202 534487.

Media interview training

If you or any of your colleagues become a nervous wreck at the mere thought of talking to the media, our media interview training is for you.

After an introduction explaining what print and broadcast journalists want and how they operate, we give you realistic practice in handling various interview scenarios.

We tailor each course specifically to your organisation, building your confidence and helping you sharpen your key messages in the face of even the most challenging interview questions.

Digital imaging masterclass

The huge digital shift in the way we consume news and information has transformed the way news organisations and in-house media teams operate.

A key aspect is image content, now uploaded anywhere by anybody thanks to social media and the democratisation of the web.

How can companies and organisations in the public eye continue to maximise the impact of the visuals they take, both stills and videos?

In our one-day masterclass, you will receive expert advice on equipment to editing and composition to captioning – everything you need to ensure your imaging stands out in a crowded media space.

The masterclass is given by Paul Collins, our multi award-winning Head of Visual. Paul is a former picture editor with extensive experience of digital imaging for news websites, newspapers and magazines.

Media skills testing – a revealing way of selecting senior managers

Appointing a senior manager? The shortlisted candidates may look good on paper, but have they got the bottle to deal with the media?

An organisation’s reputation can easily be damaged by negative media coverage and the situation made worse by an inadequate response. It is vital to appoint senior managers who know what to do when the media turn hostile.

Deep South Media helps appointments boards by testing shortlisted candidates in their media handling skills.

On selection day we create realistic scenarios and conduct challenging video interviews. When we play back the recordings, an appointments board can immediately see how the candidates would perform if things went wrong. Clients we have helped to date include emergency services.