The company has been supporting the arts for years and has a Poetry Bus and Gallery Bus among the themed vehicles in its fleet.
Now it is helping to drive the annual festival forward by linking up with the Bournemouth Council organisers.
The festival takes place in venues around the town from October 8 to October 15 and includes music, dance, poetry, theatre, film, and installations.
There is a packed programme with most of it completely free and the Yellows will be helping the visitors get around.
Fiona Harwood from the Yellows said: “We are well-known for supporting the arts and have had poets and artists in residence on our buses.
“The resulting Gallery and Poetry buses are extremely popular and it shows us what appetite there is for the arts.
“We’ll be carrying programmes on the buses and helping passengers and visitors get to the right venues.”
Those venues include the Bandstand in the gardens, Arts University Bournemouth, The Triangle, Bournemouth Square, Lower Gardens, Pier Approach, Central Gardens, The Shelley Theatre, The Pavilion and several churches.
Andrea Francis from the Arts by the Sea Festival, which is funded by Bournemouth Borough Council and Arts Council England, said: “This is our sixth annual festival and there is something for everyone.
“Our website gives all the information and allows people to search what’s on. And we hope they’ll use the Yellows to get around.”
Pic caption: Artsea people: (l-r) Libby Battaglia from the festival, Amy Lee Foot from the Yellows, Andrea Francis and Roxy Robinson from the festival and Fiona Harwood from the Yellows.
Note to Editors:
For more information, please contact: Andrew Diprose, Director, Deep South Media Ltd, PR consultants to Yellow Buses, on 01202 534487. Or Ed Baker on 01202 534487 or 07788392965.
About Yellow Buses:
Yellow Buses operates a fleet of 137 buses and 18 coaches with a staff of 450. It carries more than 15m passengers a year with its vehicles operating nearly five million miles across the Bournemouth, Poole, Christchurch and East Dorset area. The Yellows are part of RATP Group, the world’s fifth largest public transport provider. www.bybus.co.uk
About RATP Dev:
RATP Dev is the RATP Group subsidiary established in 2002 to export the group’s operation and maintenance know-how outside the historic network operated by RATP in the Paris region. RATP Dev now operates in 14 countries on four continents (United Kingdom, France, Italy, Switzerland, Algeria, Morocco, South Africa, Saudi Arabia, the USA, Brazil, India, China, South Korea and the Philippines). In 2015, RATP Dev is scheduled to generate revenue exceeding €1 billion.
About RATP Group:
With nearly 14 million daily passengers worldwide, RATP Group is the fifth largest urban transport operator in the world. With its 14 metro lines (including two driverless lines), two regional express rail lines, seven tramway lines and 350 bus lines, the multimodal network operated by RATP in the Paris region is the largest in the world to be managed by a single company.
RATP Group can devise, design and implement infrastructure development projects, operate and maintain networks irrespective of the mode of transport (metro, regional train, tramway and bus) and develop innovative services to promote mobility (including passenger information, remote ticketing, pricing and customer marketing). The automation of Paris metro line 1, which was completed at the end of 2012 as a world first, once again demonstrated the ability of RATP Group to implement particularly complex projects.
RATP Group exports its know-how all over the world; in engineering through Systra, its subsidiary jointly owned with SNCF, in operations and maintenance via its RATP Dev subsidiary and in innovative services to promote mobility through its IXXI subsidiary.
RATP Group has a workforce of nearly 60,000 employees worldwide and in 2013 generated revenue of €5.14 billion.