One of the country’s largest party supply companies is anticipating the biggest sale of Halloween products yet.
Peeks of Christchurch in Dorset said that the boom has been driven by an increase in adults celebrating the day.
When the modern-style way of marking Halloween came over from the US, it was mainly for children.
But now adults have also taken to it and the demand for costumes, props and other scary products has soared.
Stock includes fancy dress costumes, masks, skeletons, spiders, fake wounds, witches, cauldrons, cats, animated props, ghosts, scary dolls, pumpkins, coffins, bats, grim reapers, party packs amongst many other items
Nick Peek, managing director of Peeks, said: “We have seen Halloween grow every autumn since we started stocking products 25 years ago.
“Once we sold just cardboard cut-outs and general party-ware, but now the expectations are much higher.
“In part this is driven by adults who love celebrating Halloween and dressing up and hosting parties.
“And because they’re adults they want genuinely scary and realistic products, so our range this year is bigger than ever before.
“We still cater for the children’s market but it is the adult market that has driven growth the most.
“Pubs and hotels have also bought into the day as it is a way of attracting people for an event.
“The face-painting range has also grown massively and we’ve sold hundreds of pints of fake blood already.
“At this time of year our fireworks are also selling quickly and many people are combining Halloween and fireworks.”
Peeks sells through its website, catalogues and its giant party store in Christchurch.
Halloween is traditionally a celebration held prior to All Hallows Day, the Christian feast.
However, it is thought that many of its traditions hark back to Celtic harvest festivals.
Now, October 31 – this year on a Wednesday – is a highly commercialised night for everything scary.
Notes to editors:
Peeks provides party and fundraising items and sells them through its mail order catalogue, growing website, and through its giant party store in Christchurch. It was founded by Charles Peek in 1946 and is now run by his grandson, Nick.
For more information please contact Ed Baker at Deep South Media of 01202 534487 or 07788392965.